Impact of Advertising Workshop

Impact of Advertising Workshop attendees walked away not only with powerful brand building tips from the pros, but the ability to look at their brand through a new lens. In this new world of advertising, brands must learn to enrich the lives of their customers and not interrupt, they must focus on content and not slogans and they must “always be testing”.

See previous post for panelist bios.

{Event} Impact of Advertising Workshop

Purchase your ticket today to secure your spot at our next workshop, Impact of Advertising. Set up your brand for success with the newest, most impactful advertising tools.

Panelists:

Kerri Larkin, Director of Marketing at Saks Fifth Avenue

Stephanie David, Founder of PopNod

Moderator:

Jen Walawender, Media Buyer/Planner at JRA Advertising Agency

 

April 17, 2018

7:00pm – 8:30pm

Canvas Co/Work

1203 19th Street NW, 3rd Floor

Washington, DC 20036

 

RSVP Today!

 

Stephanie David, POPNOD Founder, brings with her over a decade of experience in business growth and innovation in technology. As a rising leader at Fortune 50 companies, including Microsoft, Stephanie has led teams in business development, partnerships, and marketing. During POPNOD’s first year, Stephanie was selected by Business News Daily as one of “10 Female Entrepreneurs Who Inspired Us in 2013″ . She has been featured on Inc., Entrepreneur, BBC, ABC News, Good Morning America, Washingtonian Magazine, Modern Luxury, Darling Magazine, and Women 2.0, among others

 

 

 

 

 

Kerri Larkin, Area Marketing Director for Saks Fifth Avenue in the Mid-Atlantic Region, oversees all aspects of marketing, including in-store events, PR, community and philanthropic partnerships and top client development. Prior to joining Saks Fifth Avenue, Kerri worked in marketing and events at Polo Ralph Lauren, UBS and Octagon.

Cocktails & Conversation – Spring 2018

Fashion Group International® of Greater Washington, DC, Inc Invites You to
Cocktails & Conversation

Come welcome our new board members and network the DC’s fashion and beauty influencers.
Monette Corrigan
Retail Director, Tiny Jewel Box
Barnette Holston
Fashion & Lifestyle Blogger, The DCFashion Fool
Joy Kingsley-Ibeh
Founder, Kingsley Model + Talent Management
Baille Gelwicks
Founder, Cadence Event Planning
Chicken + Whiskey
Thursday, March 15, 2018
6:30pm – 8:30pm
FGIDC Members: Free
Non-Members: $10

2018 Spring Trend Event: The Intersection of Politics & Fashion

Wisdom, laughs and industry insights were exchanged last night at FGIDC’s Spring Trend Event. Our expert panelists covered topics from how are you seeing the political climate influencing designers and their upcoming collections to how are the current President and First Lady shaping trends in the DC metro area.

{Event} Spring Trend Event: The Intersection of Politics and Fashion

 

Join us for FGIDC’s Spring Trend Event: The Intersection of Politics and Fashion, featuring an expert panel discussion followed by a presentation of international RTW runway trends curated by FGI.

Panelists:
Lauren A. Rothman – Founder, Styleauteur
Tracey Garcia – Co-Founder, StyleMeBar
Nancy McKeon – Managing Editor, My Little Bird

Moderator:
Kim Elleen Atkins – Founder/Designer, Kim Elleen Collection; Political Journalist, Boston Herald and MSNBC

Spring Trend Looks By: Pico Vela, Sun Gods, Studio D’Maxsi and Kim Elleen Collection

Models: Kingsley Model + Talent Management

 

Wednesday, February 7th
7:00 pm – 9:00 pm

Flex Office Space (FOS)
1415 H St NE
Washington, DC

Members – $25 (*Membership Will Be Verified)
Non-Members – $35

RSVP Today!
FGIDCSpring18.eventbrite.com

 

Lauren A. Rothman

Lauren A. Rothman is a fashion, style, and trend expert. Lauren has her finger on the pulse of fashion—from helping organizations across the country leverage their unique style DNA to discussing executive presence and First Family fashion on Entertainment Tonight, CNN, E! News, AP News, Reuters, and ABC News. A highly sought after stylist, her tips on wardrobe management and creating a versatile, fashion-forward closet have been featured in Glamour, Real Simple, Vanity Fair, People StyleWatch, Fortune, The Washington Post, The New York Post, and Politico. Lauren writes a column, Fashion Whip, for The Huffington Post focused on style and politics, and maintains an image therapy practice working to increase the style quotient of her individual and corporate clients. Lauren’s book, Style Bible: What to Wear to Work, is the definitive guide for the modern professional on how to dress to impress and is a leadership tool that continues to emphasize the importance of image in the workplace.

 

Tracey Garcia

Graduating from the Fashion Institute of Design and Merchandising (FIDM) and Graham Webb Academy, Tracey started her career in Los Angeles, California and brings over 20 years of experience in the industry. A former trainer for MAC Cosmetics she has worked with FOX News, NFL, Entertainment Tonight, CBS, NBC and on movie and commercial sets. Tracey specializes in serving DC and international political elite for national television and events and has been nationally recognized by People Magazine. Her goal is to use the latest make-up techniques to exceed her clients’ expectations while making them look and feel their absolute best.

 

 

 

Nancy McKeon

I cut my retail teeth at New York Magazine, writing the “Best Bets” column, pointing out the newest, coolest things and places in town. In 20 years at The Washington Post, I was editor of the Food section, the Real Estate section, Travel, Sunday Business, At Home Magazine and the Sunday Magazine’s special design, dining, travel and fashion issues. No, not all at the same time. I currently share editing duties with Janet Kelly at MyLittleBird.com.

 

 

 

 

Kim Elleen

Designer Kim Elleen developed a passion for fashion as a child, inspired by her seamstress mother’s impeccable sense of style and beautiful clothing creations. Kim launched her own clothing design business in 2010 in the Washington, DC area. The hallmarks of her label are her custom-created colorful bold prints and classic-yet-modern silhouettes. Her custom designs have been featured in fashion shows, magazines including Brides, Veux, Imagine, Luxe, Northern Virginia Magazine, Bliss and Façon Magazine and worn to events including the White House Correspondents’ Association dinner. Kim is also a lawyer and works as a legal and political journalist.